The Coming Storm – A report on the impact of cloud on broadcast

The UK Digital Production Partnership has commissioned a study on the impact of cloud on broadcast. It’s a very good read and includes discussion of archive storage including explicit discussion of standards. It also covers various other areas such as how the Cloud technology may impact on the market. The report provides interesting parallels to what we’re looking at in the AV preservation market.

The focus of this paper is on what is or will be available in the market, more than the adoption of cloud by broadcasters and media companies. The research has been based on interviews with technology providers, supported by interviews with broadcasters.